To promote the launch of the XDR security platform our team was tasked with helping to launch the brand through a variety of advertising avenues, emails, and landing pages. During this sprint to launch we were asked to evolve the new brand look they had built shortly before the start of our journey to better illustrate the XDR vision. We took inspiration from the gradient data pools and leveraged the imagery of the aurora borealis as a photo representation of their graphic elements.

My contributions to this campaign included designing and animating paid advertisements, social ads, infographics, ebooks, and video editing.