Trellix Soulful Work
In an effort to tackle the talent gap in cybersecurity, a big, bold initiative to inspire the next generation of specialists. By branding cybersecurity as a purposeful, soulful work, Trellix can attract countless talented individuals in search of more meaningful careers. Building this mini campaign involved creating a micro brand under the Trellix umbrella with a lighthearted and inspiring brand identity, to cater to the emotional nature of finding fulfilling pursuits.
Logo
Hero Imagery
Banner Ads
Landing Page & Email
OOA Examples
